Video and Radio Marketing

A clear and carefully considered integrated marketing including video will ensure all content works as hard as it can. Businesses that take the time to build a strategy before launching out video content are the ones that will see the greatest rewards. Those that don’t are likely to be missing a trick. To put it in simpler terms, videos are ingredients. It’s a video marketing strategy that turns those ingredients into a meal.

Here at Revive Marketing, we ensure we fully understand a business before start thinking about creative concepts. We link up with the marketing team, find out what they want to make, who they’re making it for and what they want their audience’s experience to be. We find out how their audience is engaging with them currently and how they want it to develop. To make videos that deliver real value, it’s essential to understand the context in which they’ll be used.

A video marketing strategy is for the long term. It considers all the elements of video content (explainer videos, social media videos, tutorial videos, testimonial videos etc) and works out how they can feed into the bigger picture over time. Working this way has helped us get closer to our client’s challenges, which means our video output can be even more effective. It’s also formed relationships that have lasted for years.